A Cambridge PhD student just broke every typography rule. And it works.
His entire thesis: just 2 fonts. PragmataPro and Georgia.
The pairing shouldn’t work. But somehow it’s perfect.
Would you have thought of this combo?
Edward William Ayers thesis typeset in Georgia and PragmataPro
Golova AI showcases its brand with PragmataPro as the default typeface across its app, websites (golova.ai, golova.one, golova.io, golova.help) and social networks. The combination of this font with their geometric and minimalistic illustrations creates an impressive visual identity that enhances user engagement and brand recognition.
Rive’s code editor now includes PragmataPro as the default programming font.
Rive saves developers the hassle of font setup and delivers a professional coding environment from the start.
The Decoder, a leading international blog on Artificial Intelligence, has chosen Siruca for its logo. A typeface that blends personality, function, and distinctiveness.
Discover Siruca and make your project stand out.
A website doesn’t need to shout to be heard.
Sometimes, it just needs to speak clearly.
That’s the quiet strength behind JTI.com.
Set in Seitu Variable Font, the typography feels familiar, warm, and effortlessly readable. It brings flow to the paragraphs and a human touch to the message.
The result?
JTI.com no longer feels like a typical corporate site, it feels like a conversation.
Confident, approachable, and thoughtfully designed.
In the dynamic landscape of web design, staying ahead of the curve is crucial for creating engaging and user-friendly experiences. One cutting-edge technology that has gained prominence in recent years is variable fonts. In this article, we’ll explore the use of the oook variable font in the context of the Factory.ai website, discussing its benefits and how it contributes to an elevated user experience.
Variable fonts represent a significant advancement in typography, allowing designers to incorporate multiple styles and variations within a single font file. Unlike traditional static fonts that offer limited styles (e.g., regular, bold, black), variable fonts provide a spectrum of possibilities, such as different weights, widths, and even custom variations.
oook is a versatile variable font that comes with a wide range of styles, making it an excellent choice for web designers seeking flexibility and creativity. Its adaptability to various screen sizes and resolutions ensures a consistent and visually appealing presentation across different devices.
Incorporating the oook variable font into the Factory.ai website is a forward-thinking choice that aligns with the ever-evolving landscape of web design. The flexibility, performance benefits, and creative possibilities offered by variable fonts contribute to a more engaging and user-centric online experience. As the Factory.ai website continues to evolve, leveraging innovative technologies like oook variable font positions it at the forefront of modern web design practices.
Everseen is an Irish company that developes visual AI for business.
I’ve been contacted by Ideosuite in 2022 to improve their custom font used to create logotypes and headlines.
See a selection of all FSD custom brand fonts.
Nure posters designed by Artiva Design, Fuss and Ideosuite on Nure valley.
Pictures by Alessandro Casagrande.
Typeface Nure variable font designed by Fabrizio Schiavi.
I asked to some of my favourite graphic designers to make some poster using Nure variable font as principal tool.
At the moment there are 22 posters designed by Artiva Design, Fuss, Ideosuite and Jekyll & Hyde. Others will comes soon.
The 70×100 cm posters are avilable to order directly from this page.
To use Nure variable font, in combination with PragmataPro, as default font in your browser may improve your productivity.
After downloading Nure variable web font put in you user folder,
install Custom Style Script and addon available for the most used browsers for free and put this code in Options page.
@font-face {
font-family: 'Nure';
src: url('/Users/(your user folder)/Nure11-VF.woff2') format('woff2-variations'),
url('/Users/(your user folder)/Nure11-VF.woff2') format('woff2');}
body, .css-901oao, ._292iotee39Lmt0MkQZ2hPV, a, abbr, address, area, article, aside, audio, b, bdi, bdo, blockquote, br, button, canvas, caption, cite, col, colgroup, command, datalist, dd, del, details, dfn, div, dl, dt, em, embed, fieldset, figcaption, figure, footer, form, h1, h2, h3, h4, h5, h6, header, html, i, iframe, img, input, ins, kbd, keygen, label, legend, li, main, map, mark, menu, meter, nav, object, ol, optgroup, option, output, p, param, progress, q, rp, rt, ruby, s, samp, section, select, small, source, span, strong, sub, summary, sup, table, tbody, td, textarea, tfoot, th, thead, time, tr, track, u, ul, var, video, wbr
{font-family: 'Nure'; font-weight: 300; font-variation-settings: 'opsz' 18, 'wdth' 80;}
Where font-weight is the first axis ‘Weight‘, its values starts from 100 to 900,font-variation-settings: 'opsz' is the second axis ‘Optical Size‘, its values starts from 12 to 72font-variation-settings: 'wdth' is the third axis ‘Width‘, its values starts from 75 to 125, according with Windows standards.
Changing these values you can find your perfect set up.
A visual example using Hacker News as test site:
This is just a quick view of the potential of using a variable font like Nure as default font.
Dutch public-service broadcaster NTR uses CP Company by Fabrizio Schiavi Design as the default typeface for their visual identity. From Wikipedia:
NTR was created in 2010, following the merger of the Nederlandse Programma Stichting (NPS) and two educational broadcasters, Televisie Academie (Teleac) and the Radio Volksuniversiteit (RVU).
CP Company is used in all of its four weights, from on-screen graphics to the website and annual reports. Gast Producties have worked on the design of the TV station at least since 2013.
For more infos visit the complete Fonts in use page
Amazing use of my typeface PragmataPro by Rai, the public Italian TV broadcast, to promote the 50th Internet Day.
Art director: Roberto Bagatti
Happy Internet Day to all!